How To Do Keyword Research For Adsense Sites

Keyword research is one of the most important parts of the entire process when building a new website for adsense because if you get this wrong no matter how good everything else is your going to find it very difficult to make money. This does apply when making money with places like amazon and clickbank as well how ever today we will only cover how to do keyword research when using adsense.

When ever you build a new adsense site its vital that all keywords you choose have these 2 things. Traffic and Buyers! If any of these are not present then your going to be fighting an uphill battle from day 1.

Ever since i started using adsense ive always been looking for new ways to find more keywords but in ways which wont take me too long and i can search for keywords in lots of different niches and markets. Here are some of my secret ways of finding new keywords.

Shopping.com/Top Searches – This is a great place where you can find lots of keywords in lots of different categories and best part is these are things that are searched for the most so there is plenty of demand.

Amazon.com – is a great place to start looking as you can see whats selling and plus lots more golden information i always use this method.

Google products – You can search through and get lots of keywords, its always worth a look as sometimes i find great seed keywords there.

Ezine Articles – Search through each category but only look at the most viewed articles at the bottom of the page that way you know there is plenty of traffic or demand for that particular keyword also here is a great trick to use in google, type this in google changing what ever parts you want to etc – site:ezinearticles.com “This article has been viewed 1000..199999″ “Article Submitted On: * *, 2010″

Once you have found a keyword that you think could be a good one ( i always only choose keywords with either 2 or 3 words i dont use 4 worded keywords. The first thing you need to do is open up the google adwords keyword tool type in the keyword change the location to “all of the world” and change the keyword match to “exact” DO NOT use phrase or broad match exact will give you a better traffic indication. Make sure there are at least 2400 global monthly searches on exact match but for keywords that have a high cpc you can sometimes go a little lower then 2400. If it has good enough traffic the next step is to go to spyfu.com and enter in your keyword there to see how many advertisers are bidding on that keyword. This step is absolutely vital as it will tell you if people are spending money on that keyword or not.

If there are at least 6 advertisers then you are good to go but anything  less than 6 i dont usually bother with it. Obviously the more advertisers the better, that means that the keyword is profitable and there are buyers otherwise advertisers wouldnt be wasting there money on it. Also check the cost/click and make sure the minimum is around $0.50 but of course the higher the better. If you have a keyword that goes from $0.75 then that is a very good cpc but if  you have a high cpc but no advertisers then that is no good also if you have advertisers but the cpc is very low then that will be a waste of time aswell, unless you can send massive traffic to that keyword because the cpc that you end up getting paid will be hardly anything.

I know one thing that some people teach is to only go for keywords that pay over $1.00 per click. I dont use this approach because so many people use this way it gets harder to find keywords in that criteria, instead think outside the box and go a little lower that way most other marketers dont go there. Not only that going for keywords under a cpc of $1.00 is still extremely profitable because i have a few sites that have an average cpc between $0.40 and $0.80 and they are earning a few hundred dollars a month every month and each month they continue to earn more.

If your keyword doesnt meet the criteria of those two checks then i wouldnt bother with it as there are plenty more profitable keywords out there to use.

There is of course 1 more step to do and that is too find if the .com .net or .org are available if none of those domains are available then again i just move on but it is totally up to you.

Here is a quick round up how to do keyword research for adsense at a glance:

1. check for keywords using shopping sites ezine articles

2. use GAKT to check traffic for at least 2400 exact match

3. use spyfu to check for advertisers and a cpc price of a cpc at least $0.50 from the minimum

4. check domain availibility for the keyword .com, .net or .org

PS: You need to make sure that the competition is not too hard on page 1 of google so DONT buy anything untill you do this. I will be explaining how i do this step in the next post so dont miss it!!

paul